How to get your blog imported into a community

Feb 26, 2009 Author: Henriette Weber | Filed under: Uncategorized

iheartcommunities

In english guys – hope that’s really ok with you =)

I want to touch upon a tendency in communities that is outstandingly fantastic, if you want to create some sort of automatic online presence (in addition to your “real” online presence, not as a substitute to it – you hear?). You can actually import your blog into communities via an RSS feed  (if you don’t know what RSS really is check it out here). Normally you call this process “feeding”.

So what communities are supporting this?

I would define the communities supporting this as “communities with other people as social objects”. Meaning communities celebrating social, connections, business etc. Not to get to specific I will like to highlight 3 communities where you can import your blog: Facebook, linkedin and twitter.

Facebook user:

As a facebook user you can import your blog:

1.  On the “notes page” select the “Import a blog” link on the right side of the notes page

2. Enter the URL of your blog

3. Click “save settings”

Now everytime you blog something on your personal blog, it is also published on your facebook profile.

Facebook page:

on your facebook page, find the box where it says “notes”. On my facebook page for Toothless Tiger the box with notes is on the righthand side, under the “events” box. Now on your page an orange icon will appear when the page is importing a blog RSS from elsewhere.

Twitter: there is a service called Twitterfeed where you simply provide the URL for the blog (or the RSS feed) and attach it to your user.

Linkedin.com:

On linkedin you can import your wordpress blog under “applications” – as far as I have experienced, it’s only a wordpress application that is actually supplying linkedin.com with blog feeds these days – so the rest of you will have to wait (on the other hand – why use anything else than wordpress ?)

Anyway:

1. log in

2: click profile in the lefthand menu

3: you are now on your profile, scroll down to under your “summary” – you will find an “application” tab. Here you can add your wordpress application and drag your blog rss feed onto your profile.

ps. I have installed a slideshare.net application and a wordpress application on my linkedin profile. I think it works great because it’s not too noisy with only two applications in linkedin.com

pps. something you should also work around is your summary on linkedin - I have worked on mine a lot and I think it represents me really well by now.

crossposted on henrietteweber.com - where all of my internet practicality normally grows and flows =)

Why and how to get fans to your facebook page

Jan 21, 2009 Author: Henriette Weber | Filed under: Business

So this is the very first post in the “I heart communities” blogcolumn in english. The subject is a question I am being asked continously by a lot of my clients. Lets start out with the question “why you should have a facebook page”.

1. Facebook pages are public. This means that search engines index them and you appear in searches on google on a given subject. this also means search engine optimization.

2. Facebook pages have links – meaning you could get a little link love in your statistics from the facebook community.

3.  Facebook pages have RSS integration - meaning that you could actually have your blog appear on your facebook page. (blog+facebook page+ Search on the big ol’ internet= more visitors on your site.

4. You can update ALL your fans at once. This means that no matter if you have 5 fans or 50.000 you can reach them with a wink of an eye.

5. When someone be-fans you, it appears in their newsfeed (and gives you exposure to THEIR network as well)

6. If you know of some pages that you think are awfully hot and cool - in relation to the mission of your facebook page – add them to “favorite pages” on your facebook page.

7. It takes you about 5 minutes to make a page in the standard design. A real good idea is to integrate some of your other web 2.0 tools you use daily on the facebook page – mo’ involvement and action creates mo’ fans.

So now you have a facebook page. Good for you! - but how do we get people to become fans ?

1. A good way to start will be to define something that the fans get from you, that no one else gets (and it shouldn’t be salespitches about your products) – it should be something of VALUE (to the fans – and not to you)  and something REMARKABLE to make them CURIOUS. What could that be ? People will get tired of your stardom if you don’t appreciate your fans and give them value.

2. Find the people amongst your facebook friends that is actually interested in you and your company. Send them a facebook message telling them that their support means the world to you and you have created a facebook page that you would love for them to become a fan. You tell them what your valueable, remarkable secret thing that you only involve your fans in. Make it good. this is your shot at having your friend be-fan you.

3. Write about your facebook page elsewhere than facebook. if you have a blog or a webpage, why not give your visitors the option to go and see you on facebook as well.

4. Create events from your facebook page. involve your fans. These people are the people that is the most passionate about your company. invite them to a champagne brunch, a cupcake party or a mushroom hunting trip.

5. Upload pictures and videos that supports your page (please promise me not to do salespitches – it’s communities we are talking about here.. salespitches are a BIG no no – and creates more badwill than goodwill)

6. Ask people to put up fan photos and fan videos from the events – involve the fans in the page – this is really hard but you can help it along.

7. Find facebook groups and facebook pages where you can involve yourself (remember again – involvement is not salespitches – involvement  on the internet, amongst other things is listening and commenting and being proactive in the context of the gr0up page (not outside of context – then it becomes ackward and marketing-y).

8. So now you have your fans - what do you want them to do ?. Oh you want them to tell their friends that they should befan you. You want them to become groupies instead of fans ? great. Listen up closely though. You wont get it with posting news about your business to your fans. You get that with posting genuinely valuable content from your world to your fans. News about your business they can get from your newsletter.

In conclusion: facebook pages and fans is not about spreading messages or marketing, it about long-term involvement in a community and branding effects.

Now go out on the big internet and be happy!

ps. I will love for you to actually use this and republish it. But I really hope that you will give me link + credit for it. This is hard work=)

pps. crossposted on henrietteweber.com

Mit liv som tv-serie…

Oct 21, 2008 Author: Line | Filed under: Livsstil

En lille intro må være på sin plads, hvis denne blog skulle ramme folk som jeg ikke kender I forvejen.

Ærlig talt må jeg indrømme at jeg er en smule bange for at blogge igen, da jeg igennem min tid er blevet udsat for trusler, chikane og jalousi, omvendt er jeg meget inspireret af en række seje kvinder og mænd med balls, har jeg besluttet mig for at kravle ud af mit blog-hi.

Efter Cosmopolitans awardshow

Efter Cosmopolitans awardshow

Så lad os lige tage den fra starten.. Mit navn er Line, jeg er 31 år gift med en skøn mand har egentlig et utrolig skønt liv, inden jeg bliver for selvfed, vil jeg gerne lige nævne at for 2 år siden, var jeg sindssygt depri, var i et forfærdeligt forhold og i mit livs krise, hvor jeg virkelig prøvede hvad det vil sige at blive backstabbet af en veninde.

Igennem mit liv har været indblandet i millionhandler, boet over 20 forskellige steder i 4 forskellige lande, haft mere end 200 par sko, været gravid 3 gange, mødt nogle af landets sejeste mennesker og haft flere elskere end jeg har haft veninder. Jeg er hudløs ærlig, selverkendende og frygtelig humørsvingende, og er typen folk elsker at hade, til trods for det, hader jeg kun eet menneske selv, som jeg indtil den dag jeg dør, vil mene er et regulært ondt menneske (veninden for tidligere) Har været på nettet siden det hed FidoNET, og praler stadig med mit gadget setup. Jeg er en sucker for anderledes interessante og weird mennesker, og synes en god dag, er hvor jeg har kunne hjælpe en anden (dette er naturligvis blevet udnyttet, men rent procentuelt, er det et lille tab)

Skønne Henriette Weber og jeg besluttede os at starte denne blog, da vores veje blev ved med at krydse hinanden efter vi mødtes på Martin Thorborgs iværksætter forum.. Om som hun så fint har skrevet, vi er meget forskellige, men med nogle grundlæggende værdier, der gør at vi har haft enighed om dette projekt.

I den næste periode vil jeg berører rigtig alt for kur, poker, chikane, mit liv, selvdestruktivhed mm. – Da jeg bilder mig ind at jeg er rigtig god til at lære fra mig og inspirerer andre.. Men også lidt mere konkrete ting, som hvorfor er der så få kvindligere selvstændige? Hvorfor er kvinder så dårlige til at netværke? Og andre små-feministiske ting.. Men hvad jeg VIRKELIG ønsker er at lære folk at prale og være super stolte af sig selv! Så nu ved du hvad der venter dig, hvis du forsætter.

Da jeg allerede ved nu, at nettet (og jeg) får det værste op i folk, der sker desværre noget med de sørgeligste folk, når de sidder og gemmer sig bag deres skærm. Og bare sviner til, bruger racistiske og ekstrem sexistiske udtryk, disse indlæg bliver slettet, og YES, det må vi gerne på vores egen blog.

God læselyst! – Og kom gerne med din feedback!

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